KE Marketing Team Wins SMPS Marketing Communications Award
Aug 10, 2017
Karpinski Engineering won an award in the 2017 SMPS Marketing Communications Awards program.
The Marketing team’s “Snappy Holidays” email campaign earned a Merit Award in the Holiday Piece-Digital category.
The campaign was designed for A/E/C marketing and BD staff.
The eCard capitalized on Snapchat’s popularity. It featured a holiday-themed snap of each Marketing team member, created in-house. They incorporated elements of a classic snap (selfies, special effects, and captions), along with hashtags, movie references, and bad puns. Each team member’s snap plays off their personality and the life of an A/E/C marketing team.