KE Marketing Team Wins SMPS Marketing Communications Award
Aug 10, 2017
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Karpinski Engineering won an award in the 2017 SMPS Marketing Communications Awards program.
The Marketing team’s “Snappy Holidays” email campaign earned a Merit Award in the Holiday Piece-Digital category.
The campaign was designed for A/E/C marketing and BD staff.
The eCard capitalized on Snapchat’s popularity. It featured a holiday-themed snap of each Marketing team member, created in-house. They incorporated elements of a classic snap (selfies, special effects, and captions), along with hashtags, movie references, and bad puns. Each team member’s snap plays off their personality and the life of an A/E/C marketing team.